Friday, March 04, 2005

Writing your blog entries: HBS Application 'Storm'

I found this useful post on Diva Marketing that highlights a few resources to help you with writing your blog entries. Following the links to the appropriate blogs should provide you some interesting insights in writing for your blog, and public writing in general.


On another note, HBS has run into some issues with its application process (r2 applicants could, for a brief period of time view their status). This occured early this week and while has some press coverage at this point, the real issue for them was the storm that brewed very quickly in the blogging / discussion board world. Managing a 'crisis' in the internet era is very different to managing under traditional media (PR statements etc.)

To follow the story check these resources:


If we get tie next week we can discuss this 'live' case in ciris management, or do so at some point in the semester.

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